Using Corporate Barter, companies will be able to use barter exchange as a closing tool for prospective new clients.
In this scenerio, a company is in a competitive bid with another firm. Barterxchange will make the contract more appealing by offering a barter component. In taking position of the acquired barter assets, these can be used to offset existing cash budgets of the same value in exchange for more liquid trade credits.
Scenerio 1:
A car leasing company is bidding for a contract for a Car show exhibition and has a 20% higher proposal than the competitor at $100,000 worth of cars for rental. Car leasing company implements a barter component for the contract that will subsequently lure the exhibition organizer to pay the full value of the contract with $60,000 in cash and $40,000 in booths space with the organizer.
The exhibition organizer obviously will take the offer as this will be a much more cost effective purchase for their budget.
Barterxchange purchase the booths space from the organizer in trade credits with the same value. The Car leasing company utilizes the trade credits to offset $40,000 of existing budget expenditures effectively resulting in the same impact to the bottom line.
This kind of services are available in the platform, the Car leasing company was able to offer a much more constructive deal to the organizer and a gain in their business. As a result, the Car leasing company acquired a new customer, gained market share over the competitors and gained full value of the contract by using their trade credits where they would have spend cash instead.
This scene is applicable across various sectors and industries. Therefore, barter can help a company make their product or service much more attractive to potential clients by offering to accept a portion of the payment for their products & services.
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